Top TikTok Business Strategies
TikTok offers plenty of opportunities to every company, from small businesses to large enterprises. Plenty of big brands that have notable marketing budgets quickly turned TikTok into their marketing playground. Brands like Google, Coca-Cola, and Sony have established partnerships with popular creators on the platform to drive conversions and improve brand awareness.
Additionally, TikTokis going to great lengths to promote TikTok as the top social media platform for small businesses. It has done so by unveiling the Small Wins initiative and showing the value it can bring to smaller businesses around the world. TikTok has also become a popular app with younger generations of consumers, quickly surpassing Instagram in its popularity.
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